
In 2009, BlueSun2 will be launching a series of ground-breaking boat charter holidays to the amazing marine wilderness of the Abrolhos Islands, where fun, sun and family pleasure are high on the agenda.
Fishing at the Abrolhos Islands is rated as some of the best fishing in the world, yet there is so much more to this incredible habitat that is teeming with coral gardens and birdlife, sealions and dolphins.
The pristine waters are perfect for diving and snorkelling at the Abrolhos Islands and when you think how there are more than 120 clusters of islands spread over 100 kilometres of ocean, you know that paradise awaits you.
With a commitment to offering much more inclusive boating experiences, BlueSun2's exciting new boat charter holidays to the Abrolhos Islands will promote:
Similar West Australian boat charter holiday packages are also being released, including to the Montebello Islands, Carnarvon, Exmouth and the Kimberley. Only vessels that are members of the Charter Boat Initiative of Western Australia will be promoted.
Dates and prices will be released shortly. For more information, please contact:
Kevin on 0405 305 305 or kevin@bluesun2.com.au
Matt on 0405 503 503 or matt@bluesun2.com.au

BlueSun2 has been planning and managing some of Perth’s biggest weddings for the last five years and today we have launched a whole new range of wedding services to suit almost any occasion and wedding venue. Our expertise is not just water-based. Due to popular demand, we are highly sought-after on land too.
Our services include:
When it comes to weddings on the Swan River or Rottnest Island, we are the proven experts. We cater for groups of all sizes, with charter boats that can handle groups of up to 200 or more people.
For more information, check out our wedding section here email matt@bluesun2.com.au
BlueSun2 has officially launched the Charter Boat Initiative, providing the West Australian charter boat industry with its first professional sales and marketing organisation.
This new entity has been specifically designed to drive new sales into the charter boat industry, whilst also acting as a powerful voice to protect the vested interests of owners and operators.
Conceived by Kevin Bailey, founder and managing director of BlueSun2, the Charter Boat Initiative is a bold approach to generating revenue by pooling resources and giving stakeholdes a say in their future.
"We are not trying to reinvent the wheel," said Bailey. "We are simply using tried and tested marketing techniques that work worldwide and applying them to our industry."
Many businesses do not have the know-how, sales force or budget to market themselves effectively and as such they fail to maximise their potential. But the Charter Boat Initiative has already started to address these industry problems.
"We take a small annual subscription fee from our clients and apply this to our marketing initiative," said Bailey. "All of a sudden they have a professional presence at interstate trade shows, plus they have a sales force on the road, and they are being pitched to a huge audience both corporate and private. Without the Charter Boat Initiative, many boat owners simply tap their fingers wating for their phones to ring, which often they don't."
The Charter Boat Initiative has received a huge response from the boating world. Bailey attributes this groundswell of support to the inaction of other tourism organisations and associations to promote their members professionally.
"People are flocking to us because there is huge disenchantment from within the charter boat industry," said Bailey. "Boats are paying for services that aren't being delivered and this cuts across the board from convention and vistior bureaus to government agencies and associations. No one seems to be getting business from these bodies, so why should they pay to be members?"
The Charter Boat Initiative recognises the collective value and strengths of all players in the industry. It is not an exclusive club or association and as such it is open to owners and operators as well as boat suppliers, equipment manufacturers, ground and air transportaion companies, accommodation providers, vessel employees, government agencies and tourism bodies. It will be marketing a broad range of charter boat businesses from day charter operators in Perth, to adventure and eco-tourism promoters, wildlife watching programs, diving and snorkelling vessels, fishing charters, luxury cruises and even houseboat rental companies.
BlueSun2 is considered to be the greatest charter boat resource in WA and has just launched its 'new look" website, offering more charter boat hire options than ever before.
From Perth charter boat hires, to Kimberley boat cruises and fishing charter adventures, BlueSun2 has a huge and growing selection of vessels to suit almost any occasion for any client.
"We have come to be recognised as the leader in our field," said sales and marketing director, Matt Schlapfer. "We wanted our website to reflect this, especially with the growing number of cruise options we offer our customers."
A new Kimberley cruise section has been introduced due to customer demand. BlueSun2 has an impressive selection of vessels that will continue to grow, providing price points that would appeal to the budget-conscious, as well as those seeking more luxury travel.
There is also a vastly expanded choice of fishing charter destinations from the Abrolhos and Montebello Islands, to Carnarvon fishing, Broome and the Kimberley.
BlueSun2 is famed for customer service and product knowledge which is why so many clients use its services when looking for the perfect charter boat.